Cookies Policy

Introduction

Trendzen uses cookies and similar tracking technologies to ensure our store functions properly, analyze site performance, and enhance your user experience. This Cookies Policy explains what cookies are, how we use them, and how you can manage your preferences.

What Are Cookies

Cookies are small text files placed on your device (computer, tablet, or mobile phone) when you visit a website. They allow the store to remember user actions, cart contents, login status, and specific preferences over time to deliver a smooth shopping experience.

Types of Cookies We Use

We utilize the following categories of cookies on our site:

1. Essential Cookies: These cookies are strictly necessary for core website functionality, including cart persistent storage, checkout navigation, payment security, and session validation. Without these, core services cannot operate.

2. Performance and Analytics Cookies: These cookies gather information regarding user traffic, page navigation patterns, and product views. We use analytics tools (such as Google Analytics) to assess performance and optimize site navigation based on user behavior.

3. Functional Cookies: Functional cookies enable our site to remember custom choices, such as currency settings, saved preferences, or regional attributes, ensuring a tailored experience.

4. Targeting and Advertising Cookies: These cookies help us deliver relevant promotions and evaluate the success of marketing campaigns. Trendzen works with third-party channels (such as Google Ads and Meta Pixel) to present relevant product recommendations across search and social platforms.

Third-Party Cookies

Integrations on our store may deploy third-party cookies on your device. These include:

• Analytics Services: Google Analytics, Meta Pixel
• Marketing Platforms: Google Ads, Meta (Facebook & Instagram)
• Payment Providers: Stripe, PayPal

Third-party platforms process cookie data under their respective privacy and security standards. Trendzen does not directly control third-party cookie handling.

Cookie Lifespan

• Session Cookies: Temporary files that expire automatically when you close your browser.
• Persistent Cookies: Stored on your device for a designated period or until manually cleared, allowing us to recognize your device across multiple visits.

Managing Cookie Preferences

You can control or disable cookie usage directly within your web browser settings. Most browsers allow you to block, delete, or receive warnings before a cookie is stored:

• Google Chrome: Settings → Privacy and Security → Cookies and other site data
• Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
• Apple Safari: Preferences → Privacy
• Microsoft Edge: Settings → Cookies and site permissions

Please note that disabling essential cookies may impact store functionality, preventing access to shopping cart and checkout features.

Updates to This Policy

We reserve the right to revise this Cookies Policy as needed to reflect operational, technological, or legal updates. Revisions will be published on this page with an updated modification date.